iCar?

August 29, 2007 – 4:26 pm by Matt Radel
Filed under Cool Stuff

It’s rumored that VW chief executive Martin Winterkorn sat down with Steve Jobs recently to discuss the possibility of a new VW that would “include several Apple tie-ins” in an attempt to target a younger market.

I’m not going to get my hopes up. AppleInsider says that “Readers may want to take this one with a bag of rock salt”, and I’d have to heartily agree on that. But if Apple where to team up with an automaker, seemingly like minded VW might make the best fit. No matter what, any dealings with Steve Jobs and/or Apple can do nothing but good for VW, as it’s been noted several times that they struggle to understand the American market. Working Jobs, who seems to be a modern day King Midus, could help VW speak our language.

iCar?
August 29, 2007 – 4:26 pm by Matt Radel