Volkswagen of America, Inc. announced today that Ron Stach has been selected as the new General Manager, Sales for Volkswagen’s Western Region. Stach will assume his new role May 1, 2009. In this role, Stach will ensure that sales volume and customer sales satisfaction strategies are in alignment with profitability objectives at both the wholesale and the retail level for the Region. He will also direct the activities of the Sales Operation Managers and Regional Sales and Distribution staff to create and implement sales, customer satisfaction and distribution strategies that support the regions sales and SSI targets. Via media.vw.com