Volkswagen Becomes First Auto Manufacturer To Launch a Car Exclusively on a Mobile Device
November 2, 2009 – 8:51 am by Dan Volkens
Filed under Industry News
Volkswagen of America, Inc. today announced the launch of the all-new 2010 GTI via the App Store by making available a free version of the popular Firemint Real Racing game that exclusively features the all-new 2010 GTI. This is the first time an automotive manufacturer has used the App Store to launch a new vehicle. Additionally, users of the Real Racing GTI App in the U.S. can compete for the chance to win one of six, limited-edition 2010 GTIs that are fully-customized inside and out. Via media.vw.com
Volkswagen Becomes First Auto Manufacturer To Launch a Car Exclusively on a Mobile Device
November 2, 2009 – 8:51 am by Dan Volkens
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